Signature colour of the University of Gothenburg, Sweden

gothenburg provides the signature colour of the University of Gothenburg, Sweden.

Usage

gothenburg

Format

An object of class character of length 1.

Source

Color definitions are based on GU's Graphic identity guidelines (HTML).

Value

A named vector of colors (HEX/HTML codes of type character).

Details

The University blue colour is specified as PMS 294 C, 2945 U, CMYK 100 75 15 0, RGB 0 75 137, NCS 4550 R90B, or HEX "#004b89".

gothenburg uses the HEX color definition.

The University blue signature colour symbolises and communicates the core of the University of Gothenburg's identity. Blue signals confidence, calmness and stability. It is a colour perceived to be safe, classical and sombre. People commonly associate blue with the sea and closeness to the marine environment, which characterises Gothenburg and the Swedish west coast.

Notes:

• The University’s signature colour is primarily used for the quadrangular logo.

• The visual identity rules do not regulate or restrict the use of spot colours, but University blue is not a spot colour.

• The University of Gothenburg does not use colours to structure or assign distinct identities to organisation units.

See also

seecol for viewing and comparing color palettes; usecol for using color palettes; simcol for finding similar colors; newpal for defining new color palettes; grepal for finding named colors.

Other Swedish university color palettes: lund_1, lund_2, lund_3, stockholm_1, stockholm_2, uppsala

Author

unicol, 2023-10-12.

Examples

gothenburg
#> University blue 
#>       "#004b89" 
unikn::seecol(gothenburg, 
              main = "Signature colour of the University of Gothenburg, Sweden")  # view color